Why multimedia is important in business

Washington Dulles airport why multimedia is important in business service to London. Both airlines have the same aircraft, both airlines charge the same rate per package shipped and both airlines offer seven flights a week. On the surface it appears that there is very little to differentiate the service offered by these two companies.

Now consider that airline A offers one flight per day for each day of the week whereas the airline B offers all of its seven flights on a single day of the week. So while both airlines provide the same throughput capacity over the weekly period, they differ greatly in the actual service provided. Depending on your delivery needs these different airline service models will succeed or fail in quite dramatic fashion. If your business is an online real-time mail order business, choosing airline B would mean that your customers would be unlikely to get next day delivery and at worst would have to wait an entire week for their order to be shipped. A different delivery requirement would not necessarily provide the same benefit however.

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If, for example, your delivery needs were simply to supply stock to your retail outlet in London on a monthly basis you could argue that airline B would offer the better overall service depending on your capacity needs. Obviously, the business requirements for delivery define which service model works best. However, ISP A delivers a consistent throughput of 3 Mbps for each and every second, whereas ISP B offers an inconsistent throughput of 5 Mbps in the first second, 1 Mbps in the second, 3 Mbps in the third, 4 Mbps in the fourth and 2 Mbps in the fifth, as depicted in the graphs below. 3 Mbps, while ISP B provides fluctuating throughput. ISP is offering the better Internet service overall?

The answer to that question is identical in concept to the airline answer: It depends entirely on the business application. If your Internet usage is simply browsing web sites and downloading files then you are unlikely to notice much difference in the services offered by these two competing ISPs. It could be argued that ISP B would provide a better browsing service as more data can transfer in the first second making web page retrieval a little quicker. The end result is that you are more likely to get ‘jerky’ video and sound breaks using ISP B than with ISP A even though both ISPs, on paper, offer 3 Mbps service. Should you be concerned about the COS of your networks?

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